Tag Archives: rewriting

When Do Your Eyes Glaze Over?

“A reader’s eyes may glaze over after they take in a couple of paragraphs about Canadian tariffs or political developments in Pakistan; a story about the reader himself or his neighbors will be read to the end.” Donald E. Graham … Continue reading

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Newsmastering for Illinois

I’m now newsmastering (internal link) about Illinois roadway accidents. This through my Vancouver employer. When an accident report comes in matching our criteria, I hurriedly rewrite the story, post it to our client’s blog, then add the URL to Google. (internal … Continue reading

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