Adding video where possible to your writing might make your proposals more captivating. I took and edited 30 seconds of video on my iPad to demonstrate what is possible in less than fifteen minutes. Right now I am changing many of my container plants to cactus and succulents. I could write about this, certainly, but along with my article I could demonstrate it. The video you are seeing is the roughest possible job, it could certainly be made better with more practice and time. But it shows that, given a photogenic topic, one should be able to offer an employer more than just words.